RCIS

The Application of Data Envelopment Analysis to Discuss the Performance Evaluation of Cultural & Creative Industries Parks

Autori:

Ming-Hung LIN, Huang-Cheng CHEN, Kuang-Sheng LIU

Cod: ISSN: 1583-3410 (print), ISSN: 1584-5397 (electronic)
Dimensiuni: pp. 75-85

Abstract:

Social change and the pressure of globalization accelerate the development of cultural & creative industries, giving people a different look of culture to the economic value. It allows culture re-appearing the economic vision and becoming the important goals of national cultural strategies and economy. The skills and capability included in cultural activity not only present the economic added value, but also show great contribution to individuals and social identity, national awareness, local cultural identity, cultural diversity, and creative tolerance and promotion. After the operation with Fuzzy Delphi Method, the geometric mean is used as the common sense of experts evaluating input and output factors. The median of the evaluation of input and output factors are further used as the screening standard to select the input and output factors in measuring the performance of cultural & creative industries parks. The research results reveal that the DEA efficiency evaluation result could help understand the relative efficiency of cultural & creative industries parks. One DMU shows strong-form efficiency, four DMUs, with the efficiency value between 0.9 and 1, present marginal inefficiency, and another four DMUs, with the efficiency value less than 0.9, appear obvious inefficiency. In terms of Slack Variable Analysis, DMUs in cultural & creative industries parks, with abundant inputs or reducing inputs, are proposed improvements. It is expected to assist in the development of domestic cultural & creative industries.

Keywords:

cultural & creative industries, industries park, performance evaluation.

Download: The Application of Data Envelopment Analysis to Discuss the Performance Evaluation of Cultural & Creative Industries Parks